Ventricular System of the Brain

Ventricular System of the Brain The ventricular framework is a progression of associating empty spaces considered ventricles in the mind that are loaded up with cerebrospinal liquid. The ventricular framework comprises of two horizontal ventricles, the third ventricle, and the fourth ventricle. The cerebral ventricles are associated by little pores called foramina, just as by bigger channels. The interventricular foramina or foramina of Monro interface the sidelong ventricles to the third ventricle. The third ventricle is associated with the fourth ventricle by a trench called the Aqueduct of Sylvius or cerebral water channel. The fourth ventricle stretches out to turn into the focal waterway, which is additionally loaded up with cerebrospinal liquid and encases the spinal rope. Cerebral ventricles give a pathway to the dissemination of cerebrospinal liquid all through the focal sensory system. This basic liquid shields the mind and spinal line from injury and gives supplements to focal sensory system structures. Horizontal Ventricles The horizontal ventricles comprise of a left and right ventricle, with one ventricle situated in every side of the equator of the cerebrum. They are the biggest of the ventricles and have expansions that take after horns. The sidelong ventricles reach out through every one of the four cerebral cortex flaps, with the focal region of every ventricle being situated in the parietal projections. Every sidelong ventricle is associated with the third ventricle by channels called interventricular foramina. Third Ventricle The third ventricle is situated in the diencephalon, between the left and right thalamus. Some portion of the choroid plexus known as the tela chorioidea sits over the third ventricle. The choroid plexus produces cerebrospinal liquid. Interventricular foramina channels between the parallel and third ventricles permit cerebrospinal liquid to spill out of the sidelong ventricles to the third ventricle. The third ventricle is associated with the fourth ventricle by the cerebral reservoir conduit, which stretches out through the midbrain. Fourth Ventricle The fourth ventricle is situated in the brainstem, back to the pons and medulla oblongata. The fourth ventricle is consistent with the cerebral reservoir conduit and the focal channel of the spinal string. This ventricle additionally associates with the subarachnoid space. The subarachnoid space is the space between the arachnoid issue and the pia mater of the meninges. The meningesâ is a layered film that covers and ensures the cerebrum and spinal rope. The meninges comprises of an external layer (dura mater), a center layer (arachnoid mater) and an internal layer (pia mater). Associations of the fourth ventricle with the focal trench and subarachnoid space permit cerebrospinal liquid to flow through the focal sensory system. Cerebrospinal Fluid Cerebrospinal liquid is an unmistakable watery substance that is produce by the choroid plexus. The choroid plexus is a system of vessels and specific epithelial tissue called ependyma. It is found in the pia mater film of the meninges. Ciliated ependyma lines the cerebral ventricles and focal channel. Cerebrospinal liquid is created as ependymal cells channel liquid from the blood. Notwithstanding delivering cerebrospinal liquid, the choroid plexus (alongside the arachnoid film) goes about as a boundary between the blood and the cerebrospinal liquid. This bloodâ€cerebrospinal liquid hindrance serves to shield the cerebrum from hurtful substances in the blood. The choroid plexus persistently delivers cerebrospinal liquid, which is at last reabsorbed into the venous framework by layer projections from the arachnoid mater that stretch out from the subarachnoid space into the dura mater. Cerebrospinal liquid is created and reabsorbed at almost a similar rate to keep pressure inside the ventricular framework from getting excessively high. Cerebrospinal liquid fills the depressions of the cerebral ventricles, the focal waterway of the spinal string, and the subarachnoid space. The progression of cerebrospinal liquid goes from the horizontal ventricles to the third ventricle through the interventricular foramina. From the third ventricle, the liquid streams to the fourth ventricle by method of the cerebral water passage. The liquid at that point streams from the fourth ventricle to the focal trench and the subarachnoid space. The development of cerebrospinal liquid is a consequence of hydrostatic weight, cilia development in ependymal cells, and supply route throbs. Ventricular System Diseases Hydrocephalus and ventriculitis are two conditions that keep the ventricular framework from working regularly. Hydrocephalus results from the abundance collection of cerebrospinal liquid in the mind. The abundance liquid makes the ventricles augment. This liquid collection squeezes the cerebrum. Cerebrospinal liquid can gather in the ventricles if the ventricles become blocked or if interfacing sections, for example, the cerebral water passage, become restricted. Ventriculitis is irritation of the cerebrum ventricles that regularly results from a disease. The contamination can be brought about by various microscopic organisms and infections. Ventriculitis is most usually found in people who have had obtrusive mind medical procedure. Sources: Purves, Dale. â€Å"The Ventricular System.† Neuroscience. second release., U.S. National Library of Medicine, 1 Jan. 1970, www.ncbi.nlm.nih.gov/books/NBK11083/.The Editors of Encyclopã ¦dia Britannica. â€Å"Cerebrospinal fluid.† Encyclopã ¦dia Britannica, Encyclopã ¦dia Britannica, inc., 17 Nov. 2017, www.britannica.com/science/cerebrospinal-liquid.

Obama Surname Meaning and Origin †Gorski Genealogy

Obama Surname Meaning and Origin †Gorski Genealogy Obama is an antiquated Kenyan family name, discovered most every now and again among the Luo, the third biggest ethnic gathering in Kenya. The surnameâ is accepted to be patronymic in inception, which means relative of Obama. The given name Obama, thus, got from the root wordâ obam, which means â€Å"to lean or bend.†Ã¢ Conventional African given namesâ often mirror the conditions at the hour of the birth. Subsequently, the given name Obama may mean a youngster brought into the world twisted, for example, with an abnormal spine or appendages, or potentially alludes to a breech birth. Obama is likewise a Japanese word meaning little sea shore. Family name Origin: African Family name Variations: OBAM, OBAMMA, OOBAMA, OBAMA, AOBAMA, Where do People with the Surname Obama Live? WorldNames publicprofilerâ indicates thatâ individuals with the Obama last name are found in most noteworthy numbers in the nation of Japan, particularly in the Okinawa and Kyushu areas. Be that as it may, this site does exclude information from Africa. Forebears.co.uk demonstrates the most elevated dissemination of the Obama last name to be in Cameroon, with the most elevated thickness in Equatorial Guinea, where it is the tenth most regular family name. The name is next generally basic in Kenya, trailed by Spain and France. Popular People with the Surname Obama Barack Hussein Obama - 44th leader of the United States Ancestry Resources for the Surname Obama Family line of Barack ObamaLearn about the profound African and American underlying foundations of Barack Obama. His African roots stretch back for ages in Kenya, while his American roots associate with Jefferson Davis. Obama Family Genealogy ForumSearch this mainstream lineage gathering for the Obama last name to discover other people who may be inquiring about your progenitors, or post your own Obama family name inquiry. FamilySearch - OBAMA GenealogyAccess more than 35,000 million free chronicled records and heredity connected family trees posted for the Obama last name and its minor departure from this free parentage site facilitated by the Church of Jesus Christ of Latter-day Saints. RootsWeb Mailing List: Obama SurnameJoin, search or peruse this free mailing list committed to the conversation and sharing of data with respect to the Obama last name and varieties. DistantCousin.com - OBAMA Genealogy Family HistoryExplore free databases and lineage joins for the last name Obama. - References: Surname Meanings Origins Cottle, Basil. Penguin Dictionary of Surnames. Baltimore: Penguin Books, 1967. Menk, Lars. A Dictionary of German Jewish Surnames. Bergenfield, NJ: Avotaynu, 2005. Beider, Alexander. A Dictionary of Jewish Surnames from Galicia. Bergenfield, NJ: Avotaynu, 2004. Hanks, Patrick and Flavia Hodges. A Dictionary of Surnames. New York: Oxford University Press, 1989. Hanks, Patrick. Word reference of American Family Names. New York: Oxford University Press, 2003. Hoffman, William F. Clean Surnames: Origins and Meanings. Chicago: Polish Genealogical Society, 1993. Rymut, Kazimierz. Nazwiska Polakow. Wroclaw: Zaklad Narodowy im. Ossolinskich - Wydawnictwo, 1991. Smith, Elsdon C. American Surnames. Baltimore: Genealogical Publishing Company, 1997. Back to Glossary of Surname Meanings Origins

MTV: Music Mainstream Essay -- Entertainment Television Papers

Development of MTV MTV spearheaded the music video, music broadcast business. The music video classification was making its first strides during the 60s and 70s. MTV took advantage of the thought, connected it with satellite TV and made a media symbol. MTV has been the take off platform for the vocations of stars for two decades. On the MTV model, other music TV programs embraced the configuration, for example, BET, VH-1, and the Nashville Network. MTV has persistently pushed the envelope in music and social issues. Their prosperity has the right to be examined. The tale of the establishing of MTV has important exercises for the media business. This is a concise gander at who did it, how they achieved it and their adjustments to the changing subtleties of the business. Connecting music and the video is like the connecting of sound and movies in the mid twentieth century. It changed the way Rock and Roll music worked together. Rock gatherings and soloists no longer needed to sound great; they presently needed to turn great close upward. Experts in video craftsmanship and innovation got together with experts in the sound chronicle industry. The idea of the video racer, VJ developed. The term â€Å"yeah, I saw that song† was conceived. Before the innovation and conveyance of satellite TV, awesome music was prospering. The couple of TV stations restricted the union of music and TV in presence at that point. The music video was an analysis and the assets the systems could give constrained it. Music and TV as a rule met on Saturdays with programs like â€Å"the Monkeys†, and the animation â€Å"the Beatles† in the first part of the day, â€Å"American Bandstand† in the early evening, â€Å"Soul Train† in the late evening, and â€Å"Midnight Special† or â€Å"Don Kirshner’s Rock Concert† Saturday night.... ...deos, all the time†. Who realizes what will occur later on for music TV. Whichever way MTV will figure out how to overwhelm mainstream society and help small children fit into the general public that MTV continues making and reproducing. Work Cited Supreme TRL. Show Index. 5 November 2001. http://absolutetrl.net/showinfo/index.html Denisoff, Serge R. Inside MTV. New Brunswick, New Jersey: Transaction Publishers, 1988. Pauses, Jennifer C. (1997). Incredible Reality: The Blurring of Leisure and Work Space On MTV’S The Real World and Road Rules. Bowling Green State University: Bowling Green, OH. http://www.mtv.com http://www.mtvi.com http://www.rockthevote.org http://www.CKY2K.net â€Å"Rockin in Time fourth Edition† David P. Szatmary, Prentis Hall INC. 2000. â€Å"The Ultimate Encyclopedia of Rock† Carlton Books Limited, 1993, Michael Heatley Editor, p. 321-22.

The Purpose of Risk Management - Free Essay Example

Risk Management Introduction: The considered facility is one of those managed by the Selwyn Foundation. Kerridge Rest Home is located at the Selwyn Village Retirement Complex, 43 Target St., Point Chevalier, Auckland. Kerridge is a 61 bed capacity rest home with a good view of the areaà ¢Ã¢â€š ¬Ã¢â€ž ¢s beaches. Just recently it has opened its doors to hospital level care residents in addition to the rest home residents that they have had over the years. Purpose of Risk Management: In a healthcare facility, there are a number of risks that both the staff and the residents are exposed to daily. It will also be a measure to identify the present hazards and the possible hazards present. In general, risks are part of daily the activities and no one can get away, risk management is does not aim in eradicating the risks but rather minimize these risks and the effects of it, thus, preventing greater unfavourable events and situations. In an organization risk management is important so to avoid conflicts between staff and residents as well as conflicts with the family or significant others. In entirety, the purpose of risk management in healthcare is to enhance patient care and safety and promote security for everybody in the facility at the same time abiding with the legal requirements of the government. Benefits of Risk Management: When there is effective risk management at the facility, there will be a sense of security among the residents and the staff and a level of safety is achieved. Like for example at the facilities under the Selwyn foundation there is a good and visible fire alarm system. Smoke detectors are installed around the facilities, evacuation information in event of fire are posted in the bulletin board of every resident rooms as well as in corridors and lounges. Respective exits are also properly labelled and fire extinguishers are kept in an accessible spots. When all these are visible and information are properly disseminated then a sense of security is felt by the staff and residents knowing that in event of fire they will be properly guided on what to do. Risk Management will also help in the identification of hazards that may be avoided or given attention to before any accident may happen. To site an example, in the facility there are railings along the corridors as well as in toilets, this will help residents in keeping their balance and therefore prevent possible falls. Another example will be that of installing fire detectors and alarm system, this gadget will help detect fire before it will escalate and sends the alarm for everyone to evacuate and the fire department to be informed before it will be too late. Another benefit of having an effective risk management is meeting up with regulatory compliance and having accreditation from these regulatory institutions. The accreditations given to the facility is one indication that the facility is a safe place for the elderly to dwell in and that Kerridge is maintaining the standards of care as well as equipped with a competent and knowledgeable staff able render efficient and quality care to the elderly. Risk management components and its relations to overall risk management role: Activities and Internal Environment At Kerridge Rest Home, residents are allowed to have outdoor gardening activities, although this type of activity may be good for the residents in order for them to breathe in fresh air this may also pose as an accidental hazard for other residents using a walker. Given that activity is outdoors, the garden does not have railings around the area so when residents get out of balance, they may be subjected to a greater degree of injury. The facility also has a diverse community of staff and residents. The care staff is composed of Indian, Fijian, Filipino, Samoan among others and residents are European, Kiwi, Dutch therefore there would be the risk for miscommunication. The residents may sometimes have the difficulty in understanding the care givers depending on the accent or way of talking of care givers and nurses and vice versa. Setting Objectives During the morning shifts at Kerridge, which starts from 7am to 3pm, the care givers are expected to shower/wash and dress their residents and have them ready for scheduled activities and get them ready for lunch with some rest in between. The staff starts the shift with a hand over to know any changes in the activities of the residents such as hospital visits, having tea or lunch outside with the family or a physiotherapy schedule. Then they allot about 30 minutes for every resident to do the cares so that by lunchtime, residents are well dressed and ready for their meal. Another objective at Kerridge is to prevent the residents from falling during the working shift. This is prevented by having restraints put on the residents and routinely checking on the residents to maintain the level of safety in the facility. Event Identification Identified Risks at Kerridge Rest Home are grouped into categories: Health risks includes infection, the risks for residents injury related to fall, the risk for bed sores for hospital level care residents, the risk of skin rashes due to incontinent pads. Another category of risks is that of infrastructure which includes, fire and lightning, slips or fall due to slippery flooring, risk for dehydration due to centralized heating system. Belonging to the Staff Risks, we have risk for understaff in cases when they are on sick leave, the risk for miscommunication considering that the care giving team are composed of different nationalities. IT category would include the risk to privacy related to hacking making private information about residents available to the hacker, the risk of data being deleted due to system breakdown. The record for the employees working hours may also not be accurate when the biometric system is not working. Risk Assessment As stated above, a month or so ago Kerridge Rest home has welcomes its doors to hospital level care residents and so this has given rise to the probability of 50% for the existing rest home residents to feel neglected by the care givers. In every rest home, especially with hospital level care residents there is a high risk with a probability of 80% of the care givers to have back injury considering the degree of physical involvement they have in the care of their residents just like lifting the residents. In most cases, hospital level care residents are physically incapable to stand on their own making it a need for care givers to make use of a mechanical lifting device or the hoist. When employees have a back injury and would not be fit to do the residents care, this would mean that they should file for a sick leave thus this would result to insufficient number of staff for a shift. The Selwyn management would then have to search for n available healthcare assistant to fill in the shift from other bureaus, requiring more time and money for the management. This would at the same time have an impact on the care rendered to the residents for a permanent employee is more knowledgeable about the residents than those working for the bureau. At kerridge, the residents are mostly in their 80s and 90s with a few over 100 years old so they are more susceptible to fall, with a probability of 80-90%. When such incidents happen this would mean more job for the nurses because they would have to fill out forms and incident reports in order make this incident made known to the management. At Kerridge rest home or any rest home for that matter, residents have a 50-70% probability of feeling lonely considering that they are away from their family and even their homes and also might feel a sense of helplessness because of their mobility limitations and frail health. Response Plan As a response to the feelings of loneliness of the new residents, the management made it a point that they be given the same routine of care as that of their previous home. In this manner, the residents may not feel alienated. They were also encouraged to join the activities of the other rest home residents and family members are encouraged to visit the residents. Pertaining to the risk of the residents feeling neglected, the management increased the number of staff. In this way there is enough number of staff to care for the residents and the ratio of care giver to staff is maintained therefore care givers still have ample to do their cares efficiently and maintaining the standards of care. Mechanical lifts (hoists) were also made use in the facility in caring for hospital level care residents in order to lessen the physical strain on the care givers when rendering care as well as the use of the sliding sheets. Control Activities Since there is a high risk for care givers to have back injury with the nature of their job like positioning the resident in bed, transferring and lifting the resident from and to the bed or wheelchair, the facility has made use of equipment or materials that would help in reducing the risk of back injury. The use of sliding sheet makes it easier for the caregiver to move the patient in bed thus lessening the physical strain on the care giver. The benefit of using the hoist does the same, less strain on the caregiver. As of the risk of fall for rest home residents, this is controlled through the use of walker at all times, as well as the installation of hand rails throughout the corridors and toilets. The use of restraints also prevents the residents from falling from their wheelchairs or chairs. Bed rails are also put up the whole night to prevent falls at night. The risk for miscommunication among staff and residents can also be reduced by setting a rule for everyone to spe ak English at all times. The accents may differ but at least when we use the same language in the entire facility then residents and staff may reach a certain level of understanding especially when communication is the issue. Another way to lessen miscommunication is with the use of the memo board, in here the residents may have their preferences written Monitoring At Kerridge the management and staff have a monthly meeting in order for everyone to have a view of how things are doing at the Rest Home. The residents also have a regular check-up schedule done by a doctor, in this way, their overall health may be monitored. Like for example, doctors will assess if the residents are still responsive to their maintenance medication, if it is not the case, then they can prescribe another type of medication with continuous monitoring. This may also help the management and the care givers to monitor the progress of the residentsà ¢Ã¢â€š ¬Ã¢â€ž ¢ health, whether there health maintenance, deterioration or progress, During scheduled staff meeting, everyone is given the opportunity to air out their concerns regarding the facility, the staff as well as the residents or even the nature of their job. This is a way to monitor how the care givers are coping up with the demands of their work. In order to render efficient and quality care, designated sta ff also make an inventory of the available supplies in the facility, this way they have an updated idea of what important things are needed like pads, skin cream, milk, sugar, juice, etc. The items are necessary and needed in the facility and the staff make it sure that there if enough of it for the residents to use. Information and Communication When there was the plan to bring in Hospital level care residents into Kerridge Rest home, the management made the information known to the staff through staff meeting, during such time, the employees were given an overview of the changes that would take place once the new residents would arrive. They were also given the time to air out their concerns so that the management can address it. After the right information has been disseminated to the staff, the management then prepared a memo or letter that was distributed to every resident. The letter consisted of information regarding the event that would happen, the time when new residents will be coming in, as well as the number of residents joining the facility. Group Work Assessment: Business risk Buying an existing pharmacy and renaming it might be both a risk and a benefit for the business. It might be true that buying a pre-existing pharmacy may be beneficial for the business, the reason behind this might be that exist ing clients already know the location of the pharmacy and they may continue to get their prescriptions from the same place but regardless if the business has been renamed. But on the other hand renaming it might be a risk, pre-existing customers might continue to patronize the pharmacy even with a new name if they have had good experiences with the previous management or they might not want to continue buying from the pharmacy with its new name having the notion that they might not be given the same treatment or experience with the previous management. Open 24 hours may be risk that there might not be any sales during late hours of the day considering that most of the people are already in their homes and would not be out late. Another thing to consider is the risk for robbery, when it is late at night there are a few if not no one around the area thus making it possible for a robbery to happen thus, putting the business at risk as well as the lives of the employees. Spending $50,000 for full re-image for a more international feel is another risk. Giving the business this kind of feel may welcome tourists, which is one of the prospect groups of customer but where international customers are comfortable on the other hand this might be the same reason preventing the city apartment tenants and commuters to visit the pharmacy thinking that the pharmacy is selling only imported goods. Insurance risk Since most of the products being sold in the pharmacy are mostly related to health then the business should have a liability insurance, this would give protection to the business should any employee or products cause or is alleged to have cause bodily injury or property damage to a third party. A Workersà ¢Ã¢â€š ¬Ã¢â€ž ¢ Compensation Insurance (ACC) covers the expenses of the employees should they be injured at work. This will also provide wage replacement and medical benefits to the injured employee. This type of insurance also protects the employer if sued by the injured employee should they claim that you did not provide a safe working place. Fire Insurance is the policy that covers all or part of the losses that was the result of fire or lightning. As a security for the establishment, there should be proper fire exit and extinguisher available. Since the pharmacy is at high risk for robbery, burglary or theft then they should have a crime insurance which would cover all the losses from these incidents. For the pharmacyà ¢Ã¢â€š ¬Ã¢â€ž ¢s security then it would be beneficial for the establishment to install Closed-circuit television (CCTV). Since a pharmacy business deals with medications so it is must that we also put into consideration human errors such as dispensing the wrong medication or mistakenly labelling the medication, there might also be instances that customers might ask for any side effects of a certain drug and the staff may not be expected to know all the possible side effects. This policy protects the ph armacy from lawsuits resulting to human error. Since the business is owned by 3 shareholders, the Business Life Insurance will protect the business should there be any death among the shareholders. The policy will provide the other partners to with the needed fund in order to buy the deceasedà ¢Ã¢â€š ¬Ã¢â€ž ¢s share of the business, preventing them from taking out loans or selling the share of the deceased to unacceptable partner. Compliance risk There are a set of regulations that should be put into consideration in order to have the necessary approval from the designated council in order to put up a business. In this case, a pharmacy business is what is being considered. Since the business is for directed to tourist and city dwellers clientele, there is the must that all the products and items that they have in the shop should comply with the standards set by Medsafe, the New Zealand Medicines and Medical Devices Safety Authority, in order to ensure that their product s are reasonable safe. The building structure should also comply with the Building Act (2004) which is administered by Department of Building and Housing (DBH), if the business is in a multiple level or storey building then the building should be durable enough, with its building materials not a fire hazard and with proper fire exit. The business must also comply with the health and safety in employment act of 1992, providing the employees are healthy and safe working environment. This applies to every employee of the pharmacy, permanent or temporary, casual, part-time or full-time. How they arrange or display their products would also be of consideration, there should be enough pathway in events for fire. A good fire alarm system should also be considered. Fire exits should be visible and accessible as well. Another issue that is to be considered in the business is the wage or salary for the employees. Thought the business has started with high expenses put into renovation , they should comply with the minimum wage act of New Zealand. Employees must be given the due wage that they deserve, starting the wage at minimum rate for an adult which is $14.25 per hour Bibliography: Dennis H. Tootelian, Albert I. Wertheimer, Andrey Mikhailitchenko. Essentials of Pharmacy Management. Pharmaceutical Press, 2012. Iverson, David. Strategic Risk Management. A Practical Guide to Portfolio Risk Management. John Wiley Sons Singapore Pte. Ltd., 2013.

Digital And Print Media s Effect On The Self Respect Of...

Electronic and print media have brought about sweeping changes in human life and have had far-reaching implications for all walks of life. Originating in the early 15th century, the printing press of the newspaper made the first appearance in Germany in the late 1400 s in the mode of news pamphlets or broadsides (Barber, P. 2014) [1]; and now people are easily capable of getting information through various digital devices such as sophisticated televisions and smart phones. Mass communication, however, is likely to have adverse effects on the way people, especially children and adolescents, perceive knowledge. Although mass media currently provides adults and teenagers with essential opportunities to receive insight into a wide range of fields, it also raises knotty problems pertaining to their self-esteem, behaviour and actions. On one hand, mass communication has a detrimental influence on the self-respect of the older generation (over 65 years old). In fact, when advertisers strive for promoting their products, they do not include images of the elderly because they are often associated with ineffectiveness, unattractiveness, immobilisation and unhappiness. There are few senior citizens presented on television and â€Å"almost all are male: only one in ten characters judged to be 65 or older is a woman† (Delloff, M.L. 1987) [2]. Furthermore, â€Å"Dail (1988) states that elderly populations suffer from negative stereotyping more than any other identifiable social group† (Tupper. M)Show MoreRelatedElectronic Media13295 Words   |  54 PagesMatter of Time: Field Differences and the Shaping of Electronic Media in Supporting Scientific Communication Rob Kling Geoffrey McKim April 27, 2000 Indiana University School of Library and Information Science 10th Jordan, Bloomington, IN 47405 USA +1 812 855 5113 kling@indiana.edu, mckimg@indiana.edu Accepted for publication in: Journal of the American Society for Information Science Abstract The shift towards the use of electronic media in scholarly communication appears to be an inescapable imperativeRead MorePest in Brazil4902 Words   |  20 Pagespiracy), enforced by FairPlay, Apple s version of digital rights management. Debuting on April 28, 2003, the iTunes Music Store was the first online music store to gain widespread media attention. Unlike previous services such as Rhapsody and MusicNet, Apple s store allows the user to purchase songs and transfer them easily to the iPod through iTunes. 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Surfing- Counter Culture - 1501 Words

In order to successfully understand the inexplicable surfer’s lifestyle as a counter-culture to main society, we must first have a greater knowledge of the ingredients that make this culture so different in the views of the social norm. A counter-culture as described by Professor Chad Smith in the second week of class is, â€Å"When subcultures specially stand in direct opposition to the dominant culture of the society in which they are located, rejecting it’s most important values and norms and endorsing their opposites.† As surfers began to express themselves more and more freely throughout the 1950’s and 1960’s, the surfing sub-culture that was portrayed by the media, with retrospect to Gidget and Beach Part, began to diminish in the eyes of†¦show more content†¦They would create little gimmicks that would further classify themselves as authentic and a bizarre breed. The â€Å"Brown-eye† became a common sight to be seen around bea ch cities and surf spots, as surfers would intentionally pull down their trunks and show their backsides to fellow surfers and the onshore crowd. This however spread to the inter cites and by â€Å"1959 1960 in beach towns and the L.A basin, cars passing by with a youth’s bare posterior framed in the side window were a common sight† (Irwin 22). Although their attitude was indeed a huge aspect in labeling the surf community as a counter-culture, it did not stop there. Their personal image changed as they began to dress in a way unconventional to society thus creating a distinction from others. Now at this point of the paper, we need to look at another view of the surf counter-culture in order to examine both sides of its complexity. Kristin Lawler believes that the thriving capitalism that came post WWII had a huge effect on the growth and direction in which the surfing counter-culture took place. â€Å"The counter-culture of the 1960s was welcomed by capitalist, who had already been getting pretty hip and countercultural themselves† (Lawler 6). With the surfing community identified as rebels to surrounding society, capitalism saw a need to supply these groups of radical individualists with products that were suitable to their lifestyle. She statesShow MoreRelated history of surfing Essay3388 Words   |  14 Pagesplanet’s counter-rotational currents, creating jetstream flows. The winds flow over the ocean’s surface creating friction that spawns chops, pushing up the seas forming perfect bands of open ocean swell. Pushed on by gravitational forces, the swells speed away from the winds that they came from, moving across the deeps until they feel the drag of the shallows near the coast. As the swells rise up out of themselves, they peak, curling into the liquid dreams that we surfers ride (Kampton 4). Surfing isRead MoreDescriptive Essay About Surf Shop1781 Words   |  8 Pages and the college that dominates this place, but one major part of the culture here that is often overlooked is surfing. No matter where one is on campus, they will see people headed off to the beach with their board in hand, or headed to Poly Escapes to rent one. I have only been surfing a handful of times in my life, which is why I chose to analyze a surf shop; I have always been fascinated by the huge obsession with surfing that is present. When meeting people for the first time here, it is almostRead MoreInterview At My Mother, Cindy Brown Essay1122 Words   |  5 Pagesthat. I expect her to have a lot of culture shocks and differences from the United States. When I grew up and where she grew up, it is such a small town and not very much diversity at all. I just know how I would be going to Japan and not knowing much about it or anyone there. Okinawa is located at the southwest tip of Japan. â€Å"Okinawa means â€Å"rope in the open sea† (Wikitravel). Okinawa’s culture is of the Ryukyu Kingdom. The Ryukyu Kingdom was a very diverse culture because of its blend through commerceRead MoreRelationship Between Customers And Employees At Caje And Behavioral Patterns Customers Conduct When Reacting With One Another1403 Words   |  6 Pagestend reflect the community they are a part of. People tend to act openly and like themselves. It is a space filled with a variety of people, doing a variety of things. (McCunn). At CAJÉ there is both outdoor seating for its customers as well as a counter and tables inside where students are often found studying or enjoying their beverages and food. The tables are only big enough to fit two people and CAJÉ is often full of student, making it difficult to find a seat. Students sometimes come with friendsRead More Cyberspace Hate Propaganda and Internet Censorship Essay1244 Words   |  5 Pagesvulnerable. Attempts at censorship fail because of the international nature of the Internet, and to a lesser extent, free speech contentions. Instead, the freedom of speech exercised by cyberhate groups can be applied by online anti-hate advocates to counter cyberhate. Educating youth is the most important tool against cyberhate, however. Teaching children to be critical of content on the Internet implies that children think critically about cultural tolerance and intolerance: hate in reality shouldRead MoreA Student Taking a Gap Year is Conceivable Essay1670 Words   |  7 Pages(Torpey 28). Helping others who are often less privileged contributes to a greater appreciation of how fortunate one is. All through this service many new friendships ensue; students will take away a unique and personal insight into themselves and the cultures they live in. Besides improvements in self-confidence, volunteers reported greater degrees of perceived self-efficacy from their year, often proud that they know they can ‘make a difference’ in the life of another (O’Shea 568). Volunteering can beRead MoreThe Top Five Coffee Shops Essay1686 Words   |  7 Pages Plentiful cups of caffeine-spiked coffee, preferably with free refills; scattered tables and chairs accommodating hours of Internet-surfing via free WiFi; knowledgeable java-slingers behind the counter who know the differences between whole coffee beans, and a neighborly attitude among the patrons could all be considered necessities. Far from the Formica counter-top and bowl-shaped coffee pitcher of 1960s diners, third wave coffee shops aim for the highest reaches of culinary excellence - andRead MoreCommunication, Collaboration, And Commitment1798 Words   |  8 Pagescan be no collaboration. Hence, SWA live by the 3Cs and incorporates it into their day to day operations, from the corporate level down to the men and women working at the ticket counter. One can see the 3Cs in action, whether surfing SWA website, speaking to one of team members over the phone, at the ticket counter or being is a passenger on an aircraft; you feel the commitment regardless of the touch point. SWA strives on partnering with its employees, stakeholders, stockholders, and shareholdersRead Moresales promotion of kurkure1625 Words   |  7 Pagespromise. Volumes shot by 20% in just one month. Sales have increased by 19% over last year. KURKURE TELEVISION ADVERTISEMENTS In 2004 it  launched the Kahani mein Kurkure (Crispiness in the  Story) campaign, which was atake on Indian popular culture. The advertising campaign spoofed popular Indian TV shows likeJassi Jaissi Koi Nahin and Kyu ki saas bhi kabhi bahu thi, to appeal to Indian housewives, thelargest  target  audience  to  watch  these  programs.In addition to targeting housewives, who playRead MoreConsumer Behaviour and the Surf Wear Industry2278 Words   |  10 Pageswhich the surf wear companies are not providing. †¢ â€Å"Primarily a member of the garment industry, surf wear has found itself extending and competing to non-surfing members of the consumer population fighting to maintain an image that is both associated with the ‘genuine surfers’ but capitalising on the fashion consciousness of the non-surfing consumer base.† (Bergin et al. 2003, P 13). This expansion of consumers has led to disgruntled and alienated core consumers, which has resulted in the company’s

Class Conflict in the Great Gatsby free essay sample

The Great Gatsby, is the theme of society and class. Three separate social classes are portrayed in the novel: â€Å"old money,† â€Å"new money,† and the lowest class known as â€Å"no money. † The â€Å"old money† class refers to those who come from families that have fortunes. â€Å"New money† families are those who made their money in the Roaring Twenties and often lavishly display their wealth. In the novel, the growing tension between the â€Å"old† and the â€Å"new† money classes are shown through Gatsby and Tom’s struggle over Daisy. The novel’s narrator, Nick Carraway, begins the novel by sharing advice his father gave him when he was younger: do not criticize others because â€Å"all the people in this world haven’t had the advantages that [he has] had† (1). Nick’s father informs his son that his advantage over most people in the world is that he comes the â€Å"old money† class. We will write a custom essay sample on Class Conflict in the Great Gatsby or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Unlike the people around him, Nick casts himself as a nonjudgmental character with regard to social class, which is opposed to others during this time period. In this period, the Roaring Twenties, members of â€Å"new money† enjoyed the pleasures of easy money, ample drinking, and sumptuous parties; and while his fellows pranced from party to party every night, he would not become involved in their inane manners. Nick â€Å"lived at West Egg – well, the less fashionable of the two† (5) which is located directly across the bay from East Egg. Throughout the novel, Nick observes how greatly the two communities differ. Their location, across the water from one another, symbolically shows the class rivalry because they literally opposed each other. West Egg is where the â€Å"new money† echelon lives, and East Egg does not accept them because they have neither cultural refinement nor social connections. Nick’s character is odd because he spans both worlds; he comes from â€Å"old money† but rents a house in West Egg, where the â€Å"new money† class resides. Within the novel, Fitzgerald constantly criticizes those with â€Å"new money† values by expressing their values as thoughtless and ignorant. Daisy, who both Gatsby and Tom are drawn by, has a difficulty in understanding the structure of West Egg because she normally does whatever society expects from her – she is not used to the carelessness of the â€Å"new money† class: Who is this Gatsby anyhow? demanded Tom suddenly. Some big bootlegger? Where’d you hear that? I inquired. I didn’t hear it. I imagined it. A lot of these newly rich people are just big bootleggers, you know. Not Gatsby, I said shortly. He was silent for a moment. The pebbles of the drive crunched under his feet. Well, he certainly must have strained himself to get this menagerie together. A breeze stirred the gray haze of Daisy’s fur collar. At least they’re more interesting than the people we know, she said with an effort. (6. 98-105) By juxtaposing Gatsby and Daisy, Fitzgerald distinctly reveals the idiocy of the â€Å"new money† class. Daisy comes from an environment with true values and stiff behavior, and when placed in West Egg she finds herself unable to live with such negligence. The theme of this novel, the hollowness of the upper class, is similarly portrayed at the very end of the novel after the death of Gatsby. The day before Gatsby’s funeral, Nick goes around in an effort to assemble more people to attend the services. He goes to New York to try to get Meyer Wolfsheim, a friend of Gatsby, to attend the ceremony. Wolfsheim reflects on his friendship with Gatsby, and he claims that he â€Å"raised him up out of nothing. † But he tells Nick that he can’t go because he can’t get mixed up† with dead men (171). Wolfsheim is unscrupulous, selfish, and heartless, he exhibits the worst facet of â€Å"new money†. He claims that he raised Gatsby from the â€Å"gutters† and in doing so he insinuates that money is everything. â€Å"Who is rich? He who is happy with his lot† (Pirkei Avot 4:1). As portrayed through this novel, money corrupts both society and class. In the end, the only people that bear happiness are those who are not deluded by riches. Ariel Haar Mrs. Saddler English 11 November 16, 2011 The Unscrupulousness of The Roaring Twenties In his novel, The Great Gatsby, F. Scott Fitzgerald uses Jay Gatsby’s parties to present a satirical portrait of the Roaring Twenties. The U. S. faced an enormous economic expansion after World War I, which turned the 1920s into a time of easy money, ample drinking, and sumptuous parties. During this time period people were filled with optimism towards the future, but through this novel, Fitzgerald conveys a darker side of this time period. His portrait of the Roaring Twenties focuses on the hypocrisy and recklessness of the people during that time. While attending a party at Gatsby’s house, Nick observes the luxuriousness of the party. On the outside, the parties seem to hold the fulfillment of the American Dream, but Fitzgerald harshly shows that this is not the case. At the conclusion of the party that night, Nick says goodbye to Gatsby and leaves. On his way back home he sees that Owl Eyes, a guest at Gatsby’s party, has driven his car into a ditch, which to Nick â€Å"the fact [is] infinitely astonishing† (53). Symbolically, this crash represents the reckless disregard of society during this time period. Fitzgerald paints this scene after the party at Gatsby’s house to show that the recklessness of the parties lives on even after the matter. After the party environment dies down, Nick describes his life to the reader, presenting that he is different than most others by clearly expressing that he does more than just party. In chapter 3, Fitzgerald spends most of the pages on showing the carelessness of people’s actions during the Roaring Twenties. The juxtaposition of Nick’s lifestyle to the party lifestyle clearly emulates his bleak feeling toward the 1920s. Yet Fitzgerald’s harshest criticism of this time period does not present itself until the last chapter. Two years subsequent to Gatsby’s death, Nick remembers back to the days shortly after his death, in which he remembers the rumors that spread, and people prowling around his mansion to search for more gossip about him: I remember the rest of that day, and that night and the next day, only as an endless drill of police and photographers and newspaper men in and out of Gatsby’s front door†¦The adventitious authority of [Wilson’s] voice set the key for the newspaper reports next morning. Most of those reports were a nightmare – grotesque, circumstantial, eager, and untrue. When Michaelis’s testimony at the inquest brought to light Wilson’s suspicions of his wife I thought the whole tale would shortly be served up in racy pasquinade – but Catherine, who might have said anything, didn’t say a word. She showed a surprising amount of character about it too – looked at the coroner with determined eyes under that corrected brow of hers, and swore that her sister had never seen Gatsby, that her sister was completely happy with her husband, that her sister had been into no mischief whatever. 163) Similar to Roaring Twenties the reports about Gatsby quickly spread and were filled mostly with lies and deceit. The fact that Gatsby was the same both dead and alive, little more than a rumor, Fitzgerald sardonically portrays the issues within the Roaring Twenties’ â€Å"new money† ideology. The Roaring Twenties was an era of great economic growth; but despite the economies success, â€Å"new money† ideology removed individualism and rationality from society in favor of carelessness.